Creative Impact

Strategic Innovator in Marketing & Project Management | Driving Impact Through Creativity & Data-Driven Execution

About Me

The Strategist Behind the Projects

Hi, I’m Mackenzie Curtin, a project management and marketing professional specializing in strategic planning, logistics, and audience engagement. I excel in executing large-scale initiatives and driving impactful brand experiences.

mackenziecurtin0@gmail.com

(339) 788-3940

20+ Conferences
Managed

Orchestrated Cross-Functional Collaboration

Brand Identity & Multi-Channel Consistency

Budgets over $1,000,000 supervised

Professional Bio

I am a project management professional with expertise in strategic planning, logistics coordination, and cross-functional execution. With a background in conference operations, stakeholder management, and large-scale event logistics, I have successfully led initiatives that optimize brand exposure and enhance attendee experiences. Currently managing high-impact projects at the American Council of Life Insurers, I specialize in budget oversight, vendor negotiations, and seamless on-site execution for conferences with 400+ attendees. I hold a Bachelor’s degree in Law and Society from American University and have completed a Marketing Strategy Certification from Cornell University, equipping me with a strong foundation in process optimization and strategic project execution across industries.

Lead end-to-end strategy, planning, and execution of high-impact in-person and virtual programs for 400+ attendees, managing content development, speaker coordination, and post-event analytics to drive engagement and ROI. Lead strategic marketing initiatives, driving audience engagement, and optimizing event sponsorship strategies for industry-leading conferences.

Oversee $1,000,000+ event budgets, identifying cost savings while ensuring high-quality vendor services, logistics, and attendee experiences.

Managed marketing technology and digital communications, refining email outreach and social media engagement for broader audience impact.

Developed high-return fundraising strategies for political figures, generating over $300K in quarterly revenue.